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Planning and building a mashup: Toolbox Activity 10

This was previously published as an EXTRA activity but now it takes its rightful place as Number 10 This activity is about Mashups; web based software systems that build on data and services from other... [Dec 10, 2008]

Revision activity 9: MCQ test

Here as promised is a mock MCQ test for you to take as this week's activity. The questions are different from those in the actual exam but similar in format. Notice how they are phased and make sure... [Dec 6, 2008]

Activity 9:Learning xHTML and CSS

We have now reached a point in the module when activities become more open ended and optional (although recommended). Many of you have been asking how you can develop your own WordPress themes and how... [Dec 5, 2008]

Costs and budgets for ecommerce (lecture 9)

It is hard to estimate how much a project will cost without analysing the specific requirements and the environment in which the project is being implemented. In this session we will explore the steps... [Dec 4, 2008]

Search engines and promotion (lecture 9)

Recent activities have been a bit harder (deliberately) and fewer students are completing them but those that did generally experimented well and discovered new useful ideas for their sites and for... [Dec 3, 2008]

Working out an ecommerce project budget (Activity 8)

You have been asked by a client to design and build a small ecommerce store such as Market Quarter. I want you to prepare an outline budget for such a project. Here is a worksheet in MS Word and PDF... [Nov 30, 2008]

How many activities have you done? UPDATED

As promised here is a list of the activities we have logged against each student . [LIST UPDATED 27 November] What do the numbers mean? 8 or more You have already banked enough credits to pass the module... [Nov 27, 2008]

Feedback on Activity 7: Mobile

Is the mobile web more expensive than normal web? Accessing the web through your mobile can be much more expensive depending on your tariff and data plan. It can be as much as £1 per Megabyte but recent... [Nov 26, 2008]

Toolbox Activity 8: Exploring RSS & promotion and analytics

It’s time to get your site some traffic! You need to promote your site manually by submitting it to search engines, linking it from posts and forums and automatically using an RSS feed. Manual submission... [Nov 26, 2008]

Feedback on PPC Advertising Activity

Thanks to the 70 of you who completed this activity this week; you will find that you are better prepared for the exam than those who did not (and you have a free mark!). Buying keywords Consider carefully... [Nov 26, 2008]

Marketing eCommerce sites: search engines, advertising and reputation (Lecture 7)

This lecture should help you see how sites are promoted in order to gain traffic and customers. At the end of this lecture you should be able to plan a campaign for a site. Why promote your site? * Customers... [Nov 19, 2008]

Exploring PPC advertising (eCommerce Activity 7)

Down the right hand side of Google’s search results are Pay-Per-Click or PPC adverts. The adverts shown are related to the keyword you have typed. Type in keywords related to your case study and look... [Nov 19, 2008]

Toolbox Activity 7: Exploring the mobile web

This activity is in a new area, mobile, and I hope you will find it interesting. In this activity I want you to start to explore the mobile web and in part 2 to build your own mobile web site. This... [Nov 19, 2008]

Case studies in eCommerce

This session will explore two contrasting ecommerce projects allowing students to explore a range of common issues from a "real world" perspective. It will also allow students to ask questions about... [Nov 17, 2008]

Ecommerce Detective (Activity 6)

A challenging but I hope interesting activity this week. Using one or two of the sites you have been looking at recently, I want you to try and discover the answers to the following questions and then... [Nov 12, 2008]

Toolbox Activity 6: spending & making money online

In this week’s activity I want students to begin to explore the world of eCommerce and if they want, to add some commerce features to their blogs. This is a big subject and we will only scratch the... [Nov 12, 2008]

Ecommerce Detective (Activity 6)

A challenging but I hope interesting activity this week. Using one or two of the sites you have been looking at recently, I want you to try and discover the answers to the following questions and then... [Nov 12, 2008]

Questions about persona and customer journeys (Feedback on Activity 5)

Some good thoughtful work from many of you with some interesting persona being developed. Here are some of the questions you raised that I will go through in the next session: Are personas the only... [Nov 12, 2008]

Social networking activity 5 feedback

Thanks to all who completed this activity – a very good number! You now all have lots of profiles but I wonder how many you will use? This was a good exercise because it was harder than it looked and... [Nov 12, 2008]

Feedback and questions from activity 4

Thanks again to all of you who finished this week’s activity. I hope that you are beginning to see the difference between good and bad ecommerce sites. This feedback should hopefully help to reinforce... [Oct 29, 2008]